HOW DOES SEO WORK?
Search engines like Google rank and index hundreds of millions of web pages. They do this by sending out crawlers to gather data from websites. The search engine then uses an algorithm to determine how relevant a website is to a particular search term, and how to ensure the best possible results for their users.
Making it as easy for search engines to read and understand your website.
Our job is to make sure that your website is both user and search engine friendly. This starts with the layout of your site and includes the speed, content and overall user experience. Get these right and you open a world of potential business.
With top-level SEO and content specialists, we will help you produce content that your clients can connect with. Selling your products or services is no longer about just your website, it’s the entire digital experience that brings in new customers and keeps them.
WHY YOU NEED SEO
Whether intentional or not, every website uses the principles of SEO. The difference in performance, however, is determined by how well a website implements those principles. If a search engine cannot understand your website it can result in two outcomes:
- Zero to low website traffic due to low website visibility in the search engine
- Visitors who don’t have an interest in the products and services you offer
Both cases show just how important your choice of words can be and why your choice of SEO agency is critical. You must speak the language of your audience to give your brand the best opportunity to connect with them. The wrong choice of words and you’ll attract first time visitors who will exit (bounce) just as quickly as they arrived. On the other hand, the wrong choice of words will simply leave your business in obscurity, undiscovered by anyone.
Most users rarely venture as far as the second page of search engine results. In most cases, we try our hand at the first results on the first page before searching for another term.
Titan’s holistic approach to digital marketing will optimise the effectiveness of your communications, branding and overall online presence. This is the most affordable and effective way of finding new customers and increasing your sales volume.
Contact us for a chat.