Do I need all three digital services – SEO, PPC and Social Media?

At Titan Digital, we offer three key digital marketing services – amongst others – which are SEO, PPC and Social Media. The million-dollar question is whether or not you need all three to run concurrently. As a company that is trying to get you the best ROI, our answer is yes – and here’s why.

Whether you’ve built a website with us or not, we have the digital marketing expertise is available to you. The key core services are available in different ‘bundles’, each offering you various products. No matter which combination of bundles you choose across SEO, PPC and Social Media, it is necessary to have all three.

We believe that the best way to market your business online is by using an integrated approach to marketing. By using only one channel, you miss out on reaching new audiences and targeting quality clients. Our digital experts are in constant communication about how to achieve the best possible results for our clients, and by combining our three core disciplines, you can stand out from your competitors.

SEO

To increase your website’s ranking on Google, SEO is not only recommended, it is crucial. SEO uses technical considerations in line with Google algorithms to make sure your website is optimised according to all the rules. Our specialists create a strategy based on popular keywords in your industry, these keywords are then used within well-written, user-friendly content on your website. When your prospective clients search for industry terms or products on Google, your company is most likely to show up in the results above your competitors. Not sure exactly how SEO works? Find out more.

PPC

Selling products, promoting services and increasing brand awareness is part of PPC’s job. This is one of most powerful online marketing tools; people know this, which means everyone is using it – even your competitors. Your business can only benefit from using PPC services. The best part about it is that you’ll have a dedicated account manager monitoring spend to ensure you remain with your specified budget. Your results can be tracked and used for analysis, plus, you can target your campaigns. Read more about PPC.

Social Media

Almost everyone has a social media account nowadays, whether it be Facebook, Twitter, Instagram, LinkedIn or all four, there is no denying its influence on the masses. It is equally important for businesses to take advantage of the benefits of social media. We have social media specialists who are committed to increasing awareness of your brand, products and services, as well as facilitating engagement between you and your clients. This is one of the most important factors, which PPC and SEO cannot achieve; people want to feel connected to the brand and business they are considering buying a product or service from. So by increasing your engagement on social media platforms, you’ll start creating and maintaining healthy, long-lasting relationship with your clients. Learn more about social media.

Each channel offers different outcomes, and the best result is out there, which can be achieved using these three digital marketing disciplines.

To take advantage of all Titan Digital’s online marketing services, contact your Campaign Manager today.